A question I have found myself asking, on more than one occasion, when implementing tags and tracking pixels is: “Why is this so difficult?” Well, to be perfectly honest, it was more emphatic. Something along the lines of “WHY is this so difficult!?!” while staring at my computer screen as if to imply that the screen itself had forsaken me. … Read More
Diving Deeper into the Data Layer
Peeling back the layers of the data have never been sweeter! On June 7th at 1pm EST, we will be diving deeper into the data layer and focusing on all aspects within it plus demonstrating the many benefits of the central data layer. When you attend this webinar, you’ll leave: Able to explain the importance and key components of a data layer … Read More
Webinar Wrap-Up: A Tag Management Journey
There’s nothing like a journey that improves website performance! In A Tag Management Journey Webinar, we discussed the journey from start to finish (and maintenance), providing insights and resources that will be helpful along the way. Specifically, we’ll cover: How to understand your goals Performing your first (and ongoing) audit Developing a tag policy Developing your tag management architecture The … Read More
Webinar Wrap-Up: Data Layer Testing & Validation with Tag Inspector
What an incredible webinar! In this Tag Inspector training webinar we demonstrated how Tag Inspector can remove the burden from your shoulders. We covered the automation of ongoing data layer validation, from ensuring the object is on each page to checking for specific values with corresponding events. Catch the recap below: Want the slides? Download them here: https://taginspector.com/wp/download-data-layer-validation-tag-inspector/
Getting to Know TMS and Why We Love Audits
“Getting to know you, getting to know all about you…” Understanding what you are up against, & how to use it to your advantage, is not only beneficial but helps you create new tools for growth efficiency. That being said, we have two webinars this month that will help you understand every inch of Tag Management Systems & how to … Read More
Webinar Wrap-Up: Testing and Validating the Data Layer
Single goal achieved! In our last webinar, we broke down the steps + provided tips and tricks for testing your data layer so you feel confident in its deployment. Specifically, we covered: Viewing and testing the structure and metrics Ensuring proper timing and data availability Automated testing techniques Validation at an enterprise scale Did you miss the webinar? That’s okay, … Read More
Evaluate and Improve Your Performance Impact of Tags with Tag Inspector
For every second a customer waits, another customer leaves your website. Ouch! It’s difficult to swallow, but in a world of instant gratification & Hi-Speed Technology, it has become unrealistic to expect consumers to wait and see what you have to offer – when three other site are producing attractive visuals at a higher speed. The hard truth is, the very … Read More
Webinar Wrap-Up: Data Layer Deep Dive
Did you catch our last webinar? If you didn’t, don’t worry! (Lucas and Tyler found the information to be too valuable not to share.) In the Data Layer Deep Dive webinar, we dove deep into multiple aspects of the data layer. We focused on business and technical considerations, as well as, the primary benefits that makes watching the recap worth while. … Read More
Webinar Wrap-Up: Evaluating the Performance Impact of Tags with Tag Inspector
Yet again, Lucas hosted another fantastic webinar! Did you get a chance to join us? If you did, share what you liked best about the webinar in the comments below! If you were not able to join us, don’t worry! We have a recap recorded with you in mind. In this webinar, we discussed in depth the performance metrics in Tag … Read More
Webinar Wrap-Up: The Performance Impact of Tags
Did you catch The Performance Impact of Tags Webinar we hosted last Thursday? Super Informative and Helpful, right!? If you missed it, don’t worry! We thought of you and recorded the best parts for you. In this webinar, we discussed ways for you to better understand how these small, but powerful, pieces of code impact performance. Specifically, we discussed: General … Read More