Site performance issues caused by deploying too many tags and pixels, or having too many third party technologies, can affect your bottom line. Tag Inspector can help monitor ongoing data collection, as well as tag and pixel loading issues so you can improve conversion and ROI.
Although the financial industry is not defined by Wall Street and Madison Ave. is no longer a hot spot for all the marketing and media agencies, these two streets still represent two very distinct worlds. Over the past two years, I have been watching the show Billions on Showtime and this, along with a series of other events that I … Read More
“Learn from the mistakes of others. You can’t live long enough to make them all yourself.” – Eleanor Roosevelt When you have the opportunity to be successful immediately, take advantage of it! In our webinar on 7/12 at 1pm EDT, we are going to prepare you with tools for success. Why? Often overlooked by site managers and eCommerce teams … Read More
In today’s webinar, we were joined by special guest presenter and senior analyst at Forrester, Richard Joyce. He helped us examine the rise of data-driven marketing and the relationship between quality of digital data and advertising ROI. Did you know that, for a typical Fortune 1000 company, just a 10% increase in data accessibility will result in more than $65 … Read More
Like many, over the past two years I have become a frequent viewer of the show Billions. I am going to spare you my review of the show, but the story line that caught my attention the most was Axe’s relationship with Taylor Mason, the company’s new analyst who seems to never be wrong. Their dedication to data and analysis … Read More