3 Steps to Measure ROI of Data Quality for Data-Driven Marketers

kaylieData Collection Validation, Data Quality, Events, Marketing

In today’s webinar, we were joined by special guest presenter and senior analyst at Forrester, Richard Joyce. He helped us examine the rise of data-driven marketing and the relationship between quality of digital data and advertising ROI. Did you know that, for a typical Fortune 1000 company, just a 10% increase in data accessibility will result in more than $65 … Read More

Preparing for the Holidays: Building Better User Experiences with Tag Management + Analytics

kaylieEvents

Want to make the most out of the holiday season? You need Eggnog. Snow. And (Yes!) Tag Management. On November 22 at 2PM EST, we’re inviting you to this upcoming webinar where we’ll show you how tag management processes can help you optimize your user experience, ensure accurate data which mean YOU make the most of the holiday season. You’ll … Read More

Kick Your Tag Management Game Up a Notch!

kaylieEvents

What’s a guy or gal to do once they’ve set up their tag management system (TMS)? Tags have been migrated, removing tags or deploying new tags is easier than ever and all is smooth sailing…so what could be left? Our upcoming webinar on Next Level Tag Management, of course! This webinar will take you to new tag management heights, covering: … Read More

Webinars That Fit Your Schedule

kaylieEvents

Are your days a little busy? Or more than a little busy; as in “Oh yeah, I grabbed this cup of coffee six hours ago and totally have not had time to drink it” busy? Ours are, too, so we totally get it! That’s why we’re launching bi-weekly webinars on Tag Inspector functionality and feature deep-dives, so you can catch … Read More

{Webinar} Chaos to Calm: Tag Management Overview

kaylieEvents, Tag Management

Let’s talk about tags and policies, management and migrations, governance and more! Our upcoming webinar on Tag Management covers everything from the basics to advanced processes. Great for both technical and non-technical audiences, you’ll leave the webinar ready to tackle even the most daunting of tag management projects! Join Lucas at 12pm EDT on September 28th for the most valuable … Read More

{Webinar} Tag Governance, Privacy and Keeping Your Customers Safe

kaylieEvents, Privacy

What is tag governance, how does it affect your organization and what can be done to keep your customer’s data safe? Join Lucas Long, Tag Inspector’s Product Manager, for our Tag Governance and Privacy: Keeping Your Website and Customers Safe webinar on August 31st at 12pm EDT. Lucas will cover tag governance basics, from what it means to creating and maintaining a … Read More