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5 Main Components of a Solid Tag Management Methodology

Anything that is worth having requires proper maintenance to ensure its longevity. It takes work, dedication, and persistence to ensure that your time investment is beneficial. In regards to your organization’s digital world influence, it is important that your website tags are at an optimum performance level to ensure high conversion rates. Why? According to […]

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Webinar Wrap-Up: Evaluating and Monitoring Tag Performance Impact

Each tag placed on a webinar has its own unique loading time, which can be impacted by factors entirely outside of your control. With each additional tag added, they potential for reduced site performance increase. “How can we optimize? What can we be doing to optimize in order to optimize performance of the site?” In […]

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Best Practices for Testing and Validating the Data Layer

Feeling confident in deploying your site data layer is important. Why? Well, for starters: There is nothing like wasted energy in testing and retesting to ensure everything is running properly! (Efficiency is just as important.) In this webinar, we will break down the steps + provide tips & tricks for testing your data layer to ensure that you […]

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Real Time API for Tag Inspector

InfoTrust is very excited to announce Tag Inspector Realtime API. This incredibly powerful API will allow users to extract every single raw hit from our database. A hit is one instance of one tag loading. For example, if you have five tags load on the homepage then that represents five hits.   Unfortunately, discrepancies between […]

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Tag Performance Lessons from the Internet Retailer 1000

“Learn from the mistakes of others. You can’t live long enough to make them all yourself.” – Eleanor Roosevelt   When you have the opportunity to be successful immediately, take advantage of it! In our webinar on 7/12 at 1pm EDT, we are going to prepare you with tools for success. Why? Often overlooked by […]

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Webinar Wrap-Up: Tag Management for eCommerce Enterprises

“Any large initiative related to tagging should follow the same path’ – Lucas Long, Product Manager for Tag Inspector When it comes to Tag Management for eCommerce Enterprise, it is crucial we understand how tags affect the performance and data quality across multiple websites. On June 21st, Lucas Long hosted a fantastic webinar that focused […]

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Learn How to Measure ROI of Data Quality with Sr. Analyst Richard Joyce

“How do I achieve outstanding ROI, without the worry, so I can protect my budget?” We have a surprise for you. We know the answer to this question. (But that’s not all!) We also know a guy who is apart of a company that specializes in the topic. (But wait. There’s MORE!) We thought how […]

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Webinar Wrap-Up: Data Layer Deep Dive

“When we think about the data layer, one of the benefits is there isn’t any redundant information out there.” – Tyler Blatt, Analytics Engineer Is my data there yet? Yup, the data layer has you covered! In this webinar with Lucas Long and Tyler Blatt, we had the opportunity to dive deep into the data layer […]

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Webinar Wrap-Up: A Tag Management Journey

There’s nothing like a journey that improves website performance! In A Tag Management Journey Webinar, we discussed the journey from start to finish (and maintenance), providing insights and resources that will be helpful along the way. Specifically, we’ll cover: How to understand your goals Performing your first (and ongoing) audit Developing a tag policy Developing […]

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Webinar Wrap-Up: Data Layer Testing & Validation with Tag Inspector

What an incredible webinar! In this Tag Inspector training webinar we demonstrated how Tag Inspector can remove the burden from your shoulders. We covered the automation of ongoing data layer validation, from ensuring the object is on each page to checking for specific values with corresponding events. Catch the recap below:   Want the slides? […]

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