Webinar Wrap-Up: Your Friend, The Data Layer

Estimated Reading Time: 2 minute


Earlier this week, Lucas showed you why the Data Layer is a critical component of any tag management system (TMS) and how implementing a TMS without a Data Layer is going to leave you missing out on all of the major benefits that made you adopt one in the first place.

If you missed it, you can watch a recap below and click here to download the slides.

Originally Published On November 10, 2016
September 15, 2017