Tag Inspector is a tag auditing and monitoring platform designed for marketing, analytics, and governance pros. If you manage a large site or multi-brand enterprise, Tag Inspector’s comprehensive tag library and suite of auditing functionality provides unparalleled confidence that your data is complete, compliant, and efficient across your organization.
View information about tags loading on any digital property within your organization. Tag Inspector reporting (at the non-free levels) includes information about tags that are loading, how each is loading, pages containing each tag, data being collected, and cookies set.
Audit and monitor your tag privacy and compliance policies across all your digital properties in one place. Tag Inspector will simulate conditions of user consent, identify the governance risk level of data collected, and automatically identify personally-identifiable information (PII) being collected to audit and monitor all aspects of your tag architecture. Policy monitoring helps you identify unauthorized tag behavior before it becomes a compliance risk.
Gain personal identifiable information peace of mind as Tag Inspector automatically flags any instances of PII being collected via tags loading across your website(s). This includes emails, credit card numbers, addresses, and phone numbers passed in a network request from any web page being monitored.
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With Server-side Tag Monitoring in Tag Inspector you gain visibility of tags loading and data sent from Server-side Google Tag Manager to verify only approved data is sent to approved platforms. Tag rule support and reporting allow you to maintain evidence of compliance policies being followed in the live environment, regardless of your tag management architecture.
