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Tag Inspector is a website audit and compliance platform that verifies an organization’s tag deployment across all of their sites and pages, alerting site administrators of any discrepancies. With Tag Inspector website audits, you can be confident that data is being properly collected on your website and that no unauthorized tags are collecting PII data about your visitors.
The tag hierarchy report will show exactly how a tag is firing on the site, regardless of how it is deployed. Whether on the source of the page, within a tag management system (such as Google Tag Manager), or even piggy-backing off another tag, the hierarchy views will give you robust visual of the tag load tree and dependencies. Nifty when performing a website audit and needing an inventory of tags firing across your site.
With over 1000 tags in our library, you can be confident no tag will be missed in the website audit. There is no limit to how many tags we can scan for and show in the reports and interface. Auditing your site for all tags and marketing technologies is a breeze.
Make sure you and your client’s data are both protected and compliant. Data from your tags can often be passed/reused by other systems, especially when piggy-backing of tags occur. The Policies features allow you to be alerted when a tag is found when it shouldn’t be during your website audit, when a tag is missing entirely, or even if a tag isn’t loading in the correct way, such as directly on the source of the site and not deployed through a tag management system.
There’s nothing like a journey that improves website performance! In A Tag Management Journey Webinar, we discussed the journey from start to finish (and maintenance), providing insights and resources that will be helpful along the way. Specifically, we’ll cover: How to understand your goals Performing your first (and ongoing) audit Developing a tag policy Developing […]
What an incredible webinar! In this Tag Inspector training webinar we demonstrated how Tag Inspector can remove the burden from your shoulders. We covered the automation of ongoing data layer validation, from ensuring the object is on each page to checking for specific values with corresponding events. Catch the recap below: Want the slides? […]
A question I have found myself asking, on more than one occasion, when implementing tags and tracking pixels is: “Why is this so difficult?” Well, to be perfectly honest, it was more emphatic. Something along the lines of “WHY is this so difficult!?!” while staring at my computer screen as if to imply that the […]