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Tag Inspector is a website audit and compliance platform that verifies an organization’s tag deployment across all of their sites and pages, alerting site administrators of any discrepancies. With Tag Inspector website audits, you can be confident that data is being properly collected on your website and that no unauthorized tags are collecting PII data about your visitors.
The tag hierarchy report will show exactly how a tag is firing on the site, regardless of how it is deployed. Whether on the source of the page, within a tag management system (such as Google Tag Manager), or even piggy-backing off another tag, the hierarchy views will give you robust visual of the tag load tree and dependencies. Nifty when performing a website audit and needing an inventory of tags firing across your site.
With over 1000 tags in our library, you can be confident no tag will be missed in the website audit. There is no limit to how many tags we can scan for and show in the reports and interface. Auditing your site for all tags and marketing technologies is a breeze.
Make sure you and your client’s data are both protected and compliant. Data from your tags can often be passed/reused by other systems, especially when piggy-backing of tags occur. The Policies features allow you to be alerted when a tag is found when it shouldn’t be during your website audit, when a tag is missing entirely, or even if a tag isn’t loading in the correct way, such as directly on the source of the site and not deployed through a tag management system.
Like many, over the past two years I have become a frequent viewer of the show Billions. I am going to spare you my review of the show, but the story line that caught my attention the most was Axe’s relationship with Taylor Mason, the company’s new analyst who seems to never be wrong. Their […]
Proper Tag Management, and Data Layer Performance, is critical to a successful website. As a digital marketing professional, you need the best resources and insights specifically geared towards your current site needs. Thankfully, we have not one but THREE webinars that will get you connected to the best information for those resources and insights! On April […]
A question I have found myself asking, on more than one occasion, when implementing tags and tracking pixels is: “Why is this so difficult?” Well, to be perfectly honest, it was more emphatic. Something along the lines of “WHY is this so difficult!?!” while staring at my computer screen as if to imply that the […]